Is it possible to show certain categories one week and then different ones the
following week?
Yes. You have complete control over how to organize your on-line publication.
Enter all of your sections and categories and only the categories that have
stories attached them will be displayed in any given issue.
Is it possible to have more than one photo or graphic associated with a particular
story?
Yes. When you add new stories, you have complete control over where image
will appear and how many images. You can even build a gallery of pop-up images
when you cover major events.
Can my reporters send their stories to the website & be
barred from publishing until the story has editorial approval?
Absolutely, your reporters/authors can enter their stories on-line from wherever
they are and the editor controls which stories will appear and when the stories
are locked from further editing.
It is very important that we alert our readership to upcoming community events.
Does the VNN system provide for this?
Yes. You have a powerful calendar of events that can be updated to keep your
readership up to date for upcoming events.
I want to be able to assign my classified ads to any category that I like.
Is this possible with the system?
Certainly, with our powerful Classified Ad section you have complete control
over classified ad categories.
My current system makes me process the ads then manually upload to the website
and that takes a lot of time. How does your system handle this process?
Our automated Classified Ad upload process saves you a lot of time from having
to re-enter classified ads to your on-line edition by eliminating the normal
manual load after backend processing.
My readers have told me that they would like to place their classified ads
online, can VNN do this?
Now your readers can submit their classified ads on-line in a secure environment.
Is there any way to know if we are getting visitors to our Banner & Button
ads?
Yes. Our Banner Ads and Button Ads management system provides you with complete
statistics as to how many times a banner or button ad has been displayed and
how many click-throughs it has had.
Is it possible for one of my advertisers to have a Button or click pop up
ad without having a website?
Your advertisers do not have to have their own website to advertise with a
Button. We create a button ad when you upload a click-it pop-up button ad for
your advertiser.
Will my Real Estate advertisers be able to place ads that will be like those
found on Realtor.com & other large aggregate sites?
Yes. With our comprehensive Real Estate advertising section, your readers
can look up homes that meet specific criteria and see color pictures of homes
just like the powerful Real Estate web sites.
My advertising revenues are really suffering because off declining auto sales
revenue. The big national sites are killing me… can VNN help?
Yes, in addition to the classified ads section, your readers/advertisers can
upload cars/trucks and RVs with pictures into a powerful searchable automotive
database. You retain control by approving all ads.
Now you can upload a Display Ad and our system can automatically create the
button ad for you.
What kind of manual process is necessary to create a button ad for a Display
Ad?
None - now you can upload a Display Ad and our system can automatically create
the button ad for you.
Can I load stories, advertising and etc prior to the publish date and wait
for approval before going live online?
Sure, all Stories, Display Ads, Classified Ads, Button Ads and Banner Ads
can be entered in advance of the issue giving you complete preview control
before you release an issue of your publication to the public.
My readers are very keen on being able to access previous issues… does
VNN offer this type of capability?
As soon as you publish the new issue, the previous issue will go into the
Archive Lookup. Your readers can easily lookup past issues.
The readers of our current online edition get frustrated
because they have trouble finding a particular article they want to refer to.
They must scan
all of the issue to find something… does VNN offer an ability to search
the issues?
Yes. Your readership can use the powerful keyword search to lookup up past
stories by keyword or key phrase.
Our readers want to be able to jump from a point in a story to a related article
or other data…can you do this?
You can easily create links to other sites, within stories, attached to stories
or as a category selection.
We want to offer a place on our website for reader feedback and interaction.
Is this possible with VNN?
Our on-line discussion forum feature will pull more involvement from your
readership. Keep them coming back for more!
It is important to us to be able to query our readership about certain items
from time to time… how would VNN handle something like this?
Create Surveys and questionnaires to collect valuable information from your
readership and increase participation in your publication.
We want to be able to communicate with our readers
on an ongoing basis without spamming them to death. Does VNN offer an Opt-in
email capability?
You can keep in touch with your readership and keep them coming back for more
when they opt-in to your email list. You can send out teaser text of stories
with links that point them back to your publication to keep your traffic up
and retain interest.
Could we use our website edition to somehow recruit new readers?
Yes. You can increase your paper subscription base by using the Pop-Under
Trial Subscription sign up feature.
We are very interested in getting additional demographics about our readers… how
could we do it with VNN?
You can offer free reports to your advertisers and collect valuable prospecting
information in the process.
We want to understand the “What, Whe, Who” of visitors to our
online edition… what does VNN offer?
You can gather statistics by banner impressions/click-through, button impressions/click-through,
page impressions, story impressions and overall statistics to see visitor patterns
within your publication.
What is a Button ad?
A Button Ad is a smaller version of a baner ad. These are generally listed along the right-hand side
of the screen in different sections. They provide click-through capability and tracking.
What is a Pop up or Click It ad?
While a normal Button ad provides alinkag to a customer's website, a Pop-up or Click It ad
provides the ability to show a larger version of the ad as an image.
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